The elevator speech is dead. That was my pronouncement in last week’s blog. The reasons: Elevator speeches are too vague, too canned, too...
Read moreTen years ago, clients asked me to help their sales teams to perfect their elevator speech. Not anymore. It’s dead. Nobody has time to listen to...
Read moreSalespeople are typically the nicest people in the room. They ask about your family. They laugh at your stories. They empathize with your hard...
Read moreNot everyone longs to be THE boss of a large team or organization. But given a choice, most of us would like to BE our own boss. We want the...
Read moreYou’ve interacted with your prospect a couple of times—either on the phone or by email. You’ve researched the organization. You’ve...
Read moreNo, it’s not just you. You’re not just imagining that half the blogs and books you’ve read in the last few years have urged you to learn to...
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