Publishing/Writing Archives - Booher Research Institute

How to Tell a Hybrid Publisher from a Major Publisher

With major publishers adding new imprints so frequently, staying up to date with “Who’s on first?” can be a challenge. For example, currently...

Good writing is rewriting. I’ve not put quotation marks around that comment because it would be difficult to attribute it to only one author. So...

Early in my career, I collaborated with CEO Jim on his business book. After I’d completed the first draft and he reviewed it, we sat down together...

What does your writing—email, texts, social media posts, website, proposals, books—say about your personal brand? For all the words you speak...

“It’s not about you.” That now-famous opening line from Rick Warren’s mega-bestseller The Purpose Driven Life may be especially true for...

Many authors spend months and often years writing a book and getting it published—only to be disappointed that they didn’t achieve the results...